As we're sure many of you in the greater Medford, OR area and beyond are preparing to attend some exciting fourth of July celebrations, we thought it would be a great time to talk about the most patriotic brand out there. Best known for its important involvement in World War II, and its ability to cater to America's sense of adventure, the Jeep brand was voted the most patriotic brand in a recent survey released by the research firm Brand Keys.

After 4,5000 consumers voted on 197 well-known brands across 35 categories, it was the Jeep brand that came out on top. It even beat out popular brands like Disney, Hershey, and Coca-Cola. There were only two automakers that were named to the top 25 brands on the list and the other ranked 16. This goes to show that when Americans think of brands that represent patriotism, they often think of the Jeep Patriot or Jeep Wrangler, models known for representing courage and ruggedness.

In fact, the survey showed that the Jeep brand scored a 98 out of 100 when it came to how a customer was engaged with the brand on an emotional level. It's more than just patriotic advertising, it's about the way new Jeep models fully engage drivers based on the themes they symbolize.

To experience this patriotic brand for yourself, we encourage you to visit our Lithia Chrysler Jeep Dodge of Medford dealership. Our friendly staff would be happy to schedule you for a test drive, allowing you to really get a feel for the full experience that the brand offers. We look forward to assisting you in every way that we can, and we wish everyone a happy and healthy forth of July!

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